I've heard the story on it. So far they do have FF still on their site. If they do stop it, I wonder if FF will change up the food again. That's a big vendor for them to lose.
My petsmart is doing something also, so much empty space yesterday when I was there.
Tractor Supply has a brand Paws & Claws. I'm betting its FF rebranded for them. I haven't looked into it yet, but so far it's not affecting Olive. Haven't given it exclusive yet, but each time i have she has dropped.
There will be no more Fancy Feast in Petco stores when the full reset is complete. The little variety packs of FFeast were half price this last Monday. They won't carry Friskies either. They're getting rid of a lot of the Proplan too - not sure if it's going completely or not.
Petco here has always been a LOT higher on FFeast and Friskies than PetSmart and Walmart - our Petco sold very few cans of either. Petsmart and Walmart are 2 blocks away so neighborhood draw didn't even help them.